President Obama Speaks on the My Brother’s Keeper Initiative

President Obama launches a new effort aimed at empowering boys and young men of color, a segment of our society that too often faces disproportionate challenges and obstacles to success. February 27, 2014.

2/27/14: White House Press Briefing

White House Press Briefings are conducted most weekdays from the James S. Brady Press Briefing Room in the West Wing.

“We need to give every child, no matter what they look like, where they live, the chance to reach their full potential.” —President Obama launching his #MyBrothersKeeper initiative to help more young men of color succeed

President Barack Obama talks with Secretary of State John Kerry as Vice President Joe Biden talks with Chief of Staff Denis McDonough during a National Security Council meeting in the Situation Room of the White House, Feb. 27, 2014.

President Barack Obama talks with Secretary of State John Kerry as Vice President Joe Biden talks with Chief of Staff Denis McDonough during a National Security Council meeting in the Situation Room of the White House, Feb. 27, 2014.

The First Lady Announces Updates to Nutrition Fact Labels

First Lady Michelle Obama discusses proposed revisions to the Nutrition Facts label. These updates would help provide parents and families with access to information that helps them make healthier choices. February 27, 2014.

President Barack Obama hugs a participant after signing a Presidential Memorandum establishing the My Brother’s Keeper Task Force, during an event to highlight "My Brother’s Keeper," an initiative to expand opportunity for young men and boys of color, in the East Room of the White House, Feb. 27, 2014.

President Barack Obama hugs a participant after signing a Presidential Memorandum establishing the My Brother's Keeper Task Force, during an event to highlight "My Brother's Keeper," an initiative to expand opportunity for young men and boys of color, in the East Room of the White House, Feb. 27, 2014.

President Barack Obama jokes with a participant in the Blue Room prior to an event to highlight "My Brother’s Keeper," an initiative to expand opportunity for young men and boys of color, in the East Room of the White House, Feb. 27, 2014.

President Barack Obama jokes with a participant in the Blue Room prior to an event to highlight "My Brother's Keeper," an initiative to expand opportunity for young men and boys of color, in the East Room of the White House, Feb. 27, 2014.

President Barack Obama greets stage participants in the Blue Room prior to an event to highlight "My Brother’s Keeper," an initiative to expand opportunity for young men and boys of color, in the East Room of the White House, Feb. 27, 2014.

President Barack Obama greets stage participants in the Blue Room prior to an event to highlight "My Brother's Keeper," an initiative to expand opportunity for young men and boys of color, in the East Room of the White House, Feb. 27, 2014.

“You Got Your Own Whistle, Man!” or, West Wing Peek

The Vice President stopped by for the premiere episode of Late Night with Seth Meyers and he came bearing gifts.

First Lady Michelle Obama hugs introducer Shanese Bryant in the Green Room as they wait with Sam Kass, Executive Director of "Let’s Move!," prior to a Nutrition Facts label event in the East Room of the White House, Feb. 27, 2014.

First Lady Michelle Obama hugs introducer Shanese Bryant in the Green Room as they wait with Sam Kass, Executive Director of "Let's Move!," prior to a Nutrition Facts label event in the East Room of the White House, Feb. 27, 2014.